THE ROAD TO DECEMBER ONE™

Three Places. One Movement.

The Road to December One draws inspiration from three powerful places in American history. Each represents a defining chapter in the journey toward justice, leadership, economic empowerment, and a stronger future.

01
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TULSA, OKLAHOMA

Greenwood The Blueprint

In 1921, the Greenwood District of Tulsa, Oklahoma was known as Black Wall Street — one of the most prosperous Black communities in the United States.

Thriving businesses, schools, and institutions demonstrated the power of economic independence and community leadership.

Though the community was devastated during the Tulsa Race Massacre, Greenwood remains a symbol of resilience, wealth building, and the importance of rebuilding economic opportunity.

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ATLANTA, GEORGIA

Atlanta The Evolution

Today Atlanta stands as a global center for Black leadership, entrepreneurship, culture, and influence.

From business and entertainment to faith and community leadership, Atlanta represents the modern evolution of the movement.

It reflects how the legacy of courage, sacrifice, and unity continues to shape opportunities for future generations.

From the blueprint of economic independence, to the spark of courageous action, to the evolution of modern leadership — the journey continues.

THE JOURNEY CONTINUES

What Is Road to December One™?

A national cultural season rooted in history, strengthened through community, and created to activate the future.

01

More Than A Date

Road to December One™ is a national cultural season rooted in the legacy of Montgomery, Alabama — the birthplace of the modern Civil Rights Movement.

Beginning annually on Black Friday and culminating on December 1, the anniversary of Rosa Parks’ courageous stand, this season transforms the closing of the year into a time of reflection, connection, and collective empowerment.

It is more than a date on the calendar. It is an opportunity for individuals, families, leaders, organizations, and communities to come together around a shared sense of history, purpose, and possibility.

01
THE PAST

Remember

We honor the courage, sacrifice, resilience, and leadership that helped shape the communities and movements that came before us.

02
THE PRESENT

Connect

We bring people together through cultural experiences, leadership opportunities, community gatherings, mentorship, and meaningful connection.

03
THE FUTURE

Activate

We turn connection into action by empowering individuals and communities to create opportunities for the generations that follow.

Honor the past. Engage the present. Build the future.

THE FOUNDATION OF THE JOURNEY

Three Places. One Movement.

Road to December One™ draws strength from three powerful chapters in American history. Each place represents a different stage in the journey toward justice, leadership, economic empowerment, and community progress.

Greenwood historical legacy
01
TULSA, OKLAHOMA
THE BLUEPRINT

Greenwood

In 1921, the Greenwood District of Tulsa, Oklahoma was known as Black Wall Street — one of the most prosperous Black communities in the United States.

Thriving businesses, schools, and institutions demonstrated the power of economic independence, entrepreneurship, and community leadership.

Though the community was devastated during the Tulsa Race Massacre, Greenwood remains a symbol of resilience, wealth building, and the importance of rebuilding economic opportunity.

Economic Power Entrepreneurship Resilience
Atlanta city skyline
03
ATLANTA, GEORGIA
THE EVOLUTION

Atlanta

Today Atlanta stands as a global center for Black leadership, entrepreneurship, culture, media, and influence.

From business and entertainment to faith and community leadership, Atlanta represents a modern evolution of the movement and the possibilities created by generations of courage and determination.

It reflects how the legacy of sacrifice and unity can continue to shape opportunity for future generations.

Innovation Influence Opportunity

THE BLUEPRINT becomes THE SPARK and evolves into THE FUTURE.

THE IDEA BEHIND THE MOVEMENT

The Power of One™

At the heart of Road to December One™ is a simple but powerful truth — one person can spark change.

ONE CAN SPARK CHANGE
01
THE BEGINNING

One Person

Every movement begins with one individual willing to stand for something greater than themselves.

02
THE SPARK

One Action

A single act of courage can inspire others and create momentum that spreads across communities.

03
THE NETWORK

One Connection

When people connect their circles of influence, small actions grow into powerful networks of impact.

One becomes many.

Through the Power of One™, individuals activate their personal circles of influence — family, friends, coworkers, neighbors, and partners — forming a living network of purpose called ConnectWork™.

ONE + ONE + ONE = IMPACT
YOUR TURN

What Will Your One Be?

Find Your Way to Get Involved
FROM ONE TO MANY

ConnectWork

A new way to connect people, purpose, and opportunity. ConnectWork™ turns everyday relationships into meaningful networks that strengthen communities and expand impact.

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02
03
04
05
ONE CONNECTION
01
THE CONNECTWORK™ PHILOSOPHY

It's not about collecting contacts. It's about creating connections.

ConnectWork™ reimagines networking. Instead of simply exchanging business cards, people exchange purpose, ideas, resources, mentorship, and opportunities.

01

Intentional

Build relationships around shared purpose and meaningful conversation rather than transactional networking.

02

Inclusive

Connect people across generations, professions, backgrounds, and communities to expand opportunity.

03

Community-Driven

Link leaders, organizations, families, and everyday citizens to create stronger communities.

04

Mission-Aligned

Every connection should create value, encourage growth, and contribute to meaningful community impact.

YOUR CIRCLE OF INFLUENCE

Start With The People Around You

You don't need thousands of followers to create impact. Your influence begins with the people already connected to your life.

YOU
Family
Friends
Neighbors
Coworkers
Partners

One connection can change a life.

One connection can introduce a new opportunity. One connection can inspire another person to lead. And when those connections multiply, they become a movement.

ONE CONNECTION COMMUNITY MOVEMENT
YOUR CONNECTION MATTERS

Bring Your Circle Into the Journey.

DECEMBER 1, 1955
Road to December One legacy
THE SPARK Montgomery, Alabama
A MOMENT THAT CHANGED HISTORY

Honoring the Courage That Sparked a Movement

On December 1, 1955, in Montgomery, Alabama, Rosa Parks refused to surrender her seat on a segregated city bus.

Her decision became part of a larger movement of courage, organization, sacrifice, and community leadership. The Montgomery Bus Boycott demonstrated what can happen when individuals come together around a shared purpose.

Road to December One™ carries that spirit forward — not simply by remembering history, but by asking what we can do with the lessons history has given us.

1955
THE PAST

Courage

One moment of courage helped ignite a movement that changed the nation.

TODAY
THE PRESENT

Connection

Communities come together through leadership, culture, service, and meaningful relationships.

NEXT
THE FUTURE

Empowerment

The next generation carries the responsibility to build stronger and more connected communities.

History is not only something we remember.

It is something we carry forward.

FROM REMEMBRANCE TO ACTION
01

What will you remember?

Learn from the courage, sacrifice, and resilience that shaped our history.

02

What will you do?

Turn remembrance into participation, leadership, service, and connection.

THE JOURNEY CONTINUES

Remember the past.
Activate the future.

THE JOURNEY IN ACTION

More Than a Moment. A Movement in Motion.

From the first gathering to December One, every experience creates another opportunity to connect, learn, lead, serve, and strengthen the community.

Community gathering
01
COME TOGETHER

Community Gatherings

Create meaningful spaces where families, neighbors, leaders, and community members can gather around shared purpose.

Explore Events
Cultural community celebration
03
CELEBRATE CULTURE

Culture & Celebration

Celebrate heritage, culture, creativity, and the people who make our communities vibrant and connected.

See What's Happening
Community service and outreach
04
GIVE BACK

Service & Community Impact

Turn connection into action through outreach, service, support programs, and initiatives designed to strengthen families.

Support the Mission
1

CONNECT

Come together.

2

ENGAGE

Find your role.

3

ACT

Make an impact.

DECEMBER ONE

Honor the legacy.

EVERY STEP MATTERS

Your presence can become part of the story.

Find Your Place
ONE MOVEMENT • MANY COMMUNITIES

The Road Starts in Montgomery. The Movement Belongs to Everyone.

What began with courage in Montgomery continues through people and communities choosing to connect, participate, lead, serve, and create meaningful change together.

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Montgomery THE SPARK
02
Greenwood THE BLUEPRINT
03
Atlanta THE EVOLUTION
Communities THE JOURNEY
ROAD TO DECEMBER ONE™
FROM ONE PLACE TO MANY

A journey carried by people.

The Road to December One™ is not defined by a single location. It grows wherever people choose to gather around purpose.

Through events, leadership experiences, mentorship, cultural celebrations, service, and community partnerships, the journey creates opportunities for people to become part of something larger than themselves.

01 Spark
02 Connect
03 Activate
Impact
01

Gather

Bring people together through experiences that create connection, conversation, and belonging.

02

Learn

Explore history, leadership, culture, and the lessons that continue to shape our communities.

03

Lead

Encourage individuals and future leaders to use their voice, influence, and skills for good.

04

Impact

Transform connection into action that strengthens families, neighborhoods, and future generations.

ONE PERSON. ONE CONNECTION. ONE COMMUNITY.

Together, we move the journey forward.

YOUR PLACE IN THE MOVEMENT

There Is a Place for You on the Road.

You do not have to do everything. You simply have to choose a way to participate. Every person who shows up, gives back, connects, or leads helps move the journey forward.

01
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SHOW UP

Attend

Experience the movement firsthand. Gather with your community, celebrate culture, learn from history, and create new connections.

Find an Event
03
BUILD WITH US

Partner

Organizations and businesses can help expand the reach of the movement through sponsorship, collaboration, and shared purpose.

Become a Partner
04
FUEL THE WORK

Give

Your generosity helps support programs, experiences, outreach, and opportunities that strengthen communities.

Support the Mission
THE POWER OF PARTICIPATION

You don't have to change everything.

Sometimes change begins by simply showing up.

01

Find Your Connection

Discover an event, experience, or opportunity that speaks to you.

02

Bring Someone With You

Invite a friend, family member, colleague, neighbor, or young leader.

03

Keep the Journey Moving

Turn one experience into another connection, another action, and another opportunity.

THE ROAD TO DECEMBER ONE™

It starts with one person deciding to participate.

FROM MEMORY TO MOVEMENT

A Journey That Moves With Us

The Road to December One is not only about remembering where we came from. It is about what we choose to do with that history today.

01
REMEMBER

We Remember Where It Began

We honor the people, places, sacrifices, and moments that helped shape the fight for dignity, justice, opportunity, and equality.

02
CONNECT

We Bring People Together

Communities connect through shared experiences, cultural celebrations, leadership opportunities, conversations, and meaningful relationships.

03
ACT

We Turn Connection Into Action

Volunteers, leaders, families, businesses, and organizations move from conversation to participation and community impact.

04
EMPOWER

We Invest in What Comes Next

Through mentorship, education, leadership, and community initiatives, we help create opportunities for future generations.

05
DECEMBER ONE

We Gather With Purpose

The journey culminates on December One — not as an ending, but as a moment to reflect, reconnect, celebrate progress, and recommit to the work ahead.

History gives us the starting point.

What we do next is up to us.

Continue the Journey
THE WORK BEHIND THE JOURNEY

Turning Legacy Into Impact

Remembering history matters. But the true measure of a movement is what that history inspires us to do today. Road to December One creates opportunities for people to connect, serve, lead, and invest in stronger communities.

FROM REMEMBRANCE TO ACTION

Every Connection Can Become a Catalyst.

A conversation can become a relationship. A relationship can become collaboration. Collaboration can become community impact.

That is the spirit behind the Road to December One — creating experiences that move people from simply remembering history to actively shaping what comes next.

Find Your Role
ONE POWER MANY LIVES
01
COMMUNITY

Stronger Connections

We create spaces where families, neighbors, leaders, businesses, and organizations can connect around shared purpose.

CONNECT • GATHER • BUILD
02
LEADERSHIP

Future Leaders

Through mentorship, conversations, and leadership experiences, we help young people recognize their ability to influence the world around them.

MENTOR • INSPIRE • LEAD
03
CULTURE

Shared Experiences

Cultural celebrations and community experiences create opportunities to honor heritage while building relationships across generations.

HONOR • CELEBRATE • CONNECT
04
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EMPOWERMENT

Opportunities to Grow

Education, outreach, service, and meaningful participation help create pathways toward a stronger and more empowered future.

EDUCATE • SERVE • EMPOWER
THE JOURNEY CONTINUES

We honor the past by building the future.

The goal is not simply to look backward. It is to take the lessons, courage, resilience, and determination of those who came before us and carry them forward.

YOUR PARTICIPATION MATTERS

What will you add to the journey?

THE JOURNEY CONTINUES

From Montgomery to Communities Across America

The Road to December One begins in Montgomery, Alabama — the birthplace of a movement that changed history. Today, that spirit continues as communities across the country come together through education, cultural celebration, mentorship, leadership, and empowerment.

01
THE BEGINNING

Montgomery

Where courage sparked a movement.

02
THE MOVEMENT

Communities

Where people connect, serve, and lead.

03
THE DESTINATION

December One

Where history becomes action.

JOURNEY STARTING POINT
Montgomery, Alabama
Montgomery, Alabama The starting point of the journey
01
THE ORIGIN

Montgomery, Alabama

The historic starting point of the journey — where courage sparked a national movement for justice, dignity, and equality.

02
THE CONNECTION

Communities Across America

Events, mentorship programs, cultural celebrations, and community initiatives carry the spirit of the movement into neighborhoods across the nation.

ONE CITY STARTED THE JOURNEY.

The movement belongs to all of us.

Wherever you are, there is a place for you on the Road to December One.

THE ROAD CONTINUES

December One Is Not the End.

It is a reminder of what is possible when courage becomes action, when people come together, and when one person's decision inspires another.

The Road to December One invites us to remember the courage that changed history — and to carry that courage forward through the way we live, lead, serve, connect, and build our communities.

One person. One action. One connection.

One movement.

ROAD TO DECEMBER ONE™
THE JOURNEY CONTINUES
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